McDonald's Paid Aerospace Engineers to Invent the Straw of the Future

Behold: McDonald's invents the straw of the future

Not only did the fast food chain come out with a commercial that's based on an Ive clip, but the video actually promotes a new McDonald's product, the Suction Tube for Reverse Axial Withdrawal.

This year, McDonald's is going above and beyond just offering the green sugary shake, adding a new Chocolate Shamrock Shake to the menu for a limited time.

McDonalds used the services of two different engineering firms to develop better straws.

"From a physics perspective, it's actually quite hard to deliver a proportional amount of both chocolate and mint flavours with each sip".

Yesterday during a 20 minute Facebook Live session, Maccy D's unveiled its new J-shaped straw. Hosted by YouTuber Austin Evans, it also stars McDonald's team member Darci Forrest, senior director of the innovation team at McDonald's. "But that's exactly we did", said Seth Newburg, principle engineer and managing partner at NK Labs in a press release.

Developers at NK and JACE labs worked on the development of this gadget for months. Meanwhile, McDonald's has yet to put any engineers on the problem of fixing the Shamrock Shakes' persistent unusual chemical aftertaste.

McDonald's chose to re-engineer the straw above all other mechanisms. The decision is a part of a marketing relocation for McDonald's brand-new Chocolate Shamrock Shake.

Sadly for us Brits, the special straw is now only available in the U.S. and only 2,000 were made. This includes the Shamrock Chocolate Chip Frappe, Shamrock Hot Chocolate, and Shamrock Mocha, all with the usual ingredients but with Shamrock Shake syrup blended in.

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