TVS Apache RR310 launched in India at Rs2.05 lakh

TVS Apache RR310 launched in India at Rs2.05 lakh

The two-wheelers and three-wheelers manufacturer company, TVS Motors, on Wednesday, announced the launch of their New motorcycle TVS Apache RR 310. The bike is priced at Rs 2.05 lakh (ex-showroom), Radhakrishnan said, adding the pricing would vary from 'State to State'. "In the domestic market, we are starting bookings shortly and it will be available by the end of the month", said Sudarshan Venu, joint managing director, TVS Motor Company.

The motorcycle will be launched in the global market in phases, but quickly, they said. Right now we have enough capacity at our Hosur plant so it will be make in India for the world.

"We are confident that customers will find it to be a flawless combination of racecraft technology and riding dynamics", TVS Motor Company Joint Managing Director Sudarshan Venu said. The company would also be launching an upgraded variant of the existing Apache 160cc "very soon", Venu added, but declined to elaborate. Spearheading the super-premium foray, the young JMD was confident that "Customers will find it [TVS Apache RR 310] to be a ideal combination of race-craft technology and riding dynamics", he added.

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The company, he said, is "committed to the premium and super premium segments" and will launch further products.

It will strengthen its position in the sports category of the premium bike market. The premium space comprised sport, tourism and heritage, he said. TVS is zooming in on the fast-growing sports segment where competition like KTM and Yamaha are also focusing attention. "With youngsters enjoying greater affluence, this segment will grow". Since the first time the Akula 310 concept was showcased at the 2016 Auto Expo, the anticipation level shot higher, more so because of the number of spy images, both covered and uncovered that appeared, thereby giving a glimpse of how much of a beast it looks like.

According to TVS Motor Company, President and Chief Executive Officer, KN Radhakrishnan, the new motorcycle shares a "common platform" between the two companies. The TVS Apache RR310 is equipped with twin projector headlamps is the first fully faired motorcycle offered by TVS Motor.

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