Apple Launches iPhone 8 and iPhone 8 Plus (PRODUCT)RED™ Edition

The new devices feature a black display and a striking red backing, complete with red buttons and matching camera cut-out.

Apple also introduced a new (PRODUCT) RED iPhone X Leather Folio, available beginning tomorrow.

Earlier today we reported that Apple is set to launch iPhone 8 and iPhone 8 Plus PRODUCT RED edition in partnership with RED, a nonprofit organisation that works to combat AIDS and HIV in Africa.

The company announced Monday it will offer a red iPhone 8 and iPhone 8 Plus.

The Product Red iPhone 8 and 8 Plus have the same specs as regular models, including Apple's A11 Bionic chip, dual camera setup with Portrait Lighting mode, and wireless charging. The new colour goes on pre-order Tuesday and is available in stores from April 13, Apple said. These two new color variants will be available with 64GB and 256GB storage options. But existing iPhone X users can now purchase a (PRODUCT) RED iPhone X Leather Folio for $99 instead. The iPhone 8 and 8 plus have a black front panel.

While countries such as Australia, Canada, China, the United Kingdom and U.S. will get the phones first beginning April 13, countries like Russia, Saudi Arabia, Spain, Switzerland, UAE will only get the phones later in April. The Cupertino giant had previously launched the iPhone 7 and iPhone 7 Plus (PRODUCT) RED Editions to support RED, an organization that raises awareness and funds to help eradicate AIDS in African countries.

Apple is known for announcing new iPhones mainly on September of every year except for the earlier iPhone and the iPhone SE.

Pricing remains unchanged for the Product (Red) models, starting at $699 for a 64GB iPhone 8 or $799 for a 64GB iPhone 8 Plus.

There's no change in price for special edition (PRODUCT) RED iPhone 8 and iPhone 8 Plus. RED CEO Deborah Dugan said Apple's contributions equate to more than 800 million days of lifesaving ARV medication that prevents the virus' transmission.

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