Move over Snapchat, try Facebook's 'Lasso' to make short-format videos

Facebook Lasso

Named as Lasso, Facebook reports to working on the app since October and is now available to download for both - iOS and Android.

The app gives you TikTok-inspired features like adding music to your videos, adding cool effects, etc. The company spokesperson also added they are excited to see the high potential and also the company will be gathering feedback and people as well as the creators.

Today, my team launched Lasso (@lassovideos), a new video app that lets you create short, fun videos and share them with friends.

The world's largest social network is essentially re-creating its own version of TikTok, the 15-second video app that's become increasingly popular in the US.

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While Lasso was released under the Facebook umbrella, the company launched it informally and with relatively little fanfare via a tweet from a product manager on the team. The social networking giant chose to roll out the app quietly, without any official announcement. There had also been the video of an exhilarating athletic display of six men performing flips over a woman who's performing an upside-doing split to the song "I like it" by Cardi B, which follows an impressive flip by her. The app changed the user experience with customisable sections for politics, technology, food, and other subjects.

The content sharing integration of Lasso with Instagram Stories is also expected to come soon.

Naturally, you can log in to Lasso using your Facebook or Instagram accounts. Moreover, the most important thing that we all have to keep in mind that all the profiles are public. The Lasso app so far has 94 reviews on the Apple store, with mostly 5-star ratings; on the Google store, the reviews are mixed.

Currently, it is unclear when Facebook would be releasing the app globally.

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